Categories
Entrepreneurship

Include information about who your customer is,

Read:
You will read the following section of the Wikibook on Entrepreneurship: http://en.wikibooks.org/wiki/Getting_Started_as_an_Entrepreneur
On this site, you will read all of the following sections:
Identifying Your Customers
Evaluating the Market
Reaching the Customer
Start Spreading the News
Show Me the Numbers
The Competition
Profile: Cleaning Up
Profile: Marketing to the Poor
Pages 1 – 3 at the following link on “The Ingredients of a Marketing Plan”: http://www.entrepreneur.com/article/43026-1
“The Basics of Branding” at: http://www.entrepreneur.com/article/77408
“Smart, Easy Ways to Find Customers”: http://www.entrepreneur.com/sales/findingprospects/article159542.html
For the ESSAY:
Think of an idea for a product or service that you think you might be able to sell in your area.
Create a general marketing plan, based upon the readings from this unit.
Complete some basic market research.
Include information about
who your customer is,
how you attract their attention,
and how to determine the pricing of your product or service.
***Note: Be sure to use in-text citation and provide references for your sources, including textbooks.

Categories
Entrepreneurship

***note: be sure to use in-text citation and provide references for your sources, including textbooks.

Read:
You will read the following section of the Wikibook on Entrepreneurship: http://en.wikibooks.org/wiki/Getting_Started_as_an_Entrepreneur
On this site, you will read all of the following sections:
Identifying Your Customers
Evaluating the Market
Reaching the Customer
Start Spreading the News
Show Me the Numbers
The Competition
Profile: Cleaning Up
Profile: Marketing to the Poor
Pages 1 – 3 at the following link on “The Ingredients of a Marketing Plan”: http://www.entrepreneur.com/article/43026-1
“The Basics of Branding” at: http://www.entrepreneur.com/article/77408
“Smart, Easy Ways to Find Customers”: http://www.entrepreneur.com/sales/findingprospects/article159542.html
For the DISCUSSION POST:
Consider a product that you enjoy using.
Explain how you would begin to research the market to sell this product in your area.
What steps would you take?
***Note: Be sure to use in-text citation and provide references for your sources, including textbooks.

Categories
Entrepreneurship

2 primary sources must focus on newspaper articles, (nbusiness journal, wall street journal, local newspaper, etc) magazines (inc., fast., entrepreneur, etc), or trade publications.

One of the most important phases for exploring a new venture is validating that indeed a market exists for the product or service you’re hoping to bring into the marketplace.
Attach here an annotated bibliography for a minimum of five sources. The bibliography should include the citation (APA format) and a brief synthesis of why you think the source is relevant to the vending machine business/ the relevant information that will be included in your paper on starting a vending machine business.
2 Primary Sources must focus on newspaper articles, (NBusiness Journal, Wall Street Journal, Local newspaper, etc) magazines (Inc., Fast., Entrepreneur, etc), or trade publications.
Another 2 Primary Sources must focus on Industry Data Bases (preferably using a University’s library) and/or Economic Census information.
If you have never completed an annotated bibliography, make sure you research what that is. It’s not just a citation, it’s not an abstract. There are plenty of resources to help you figure out the proper way to complete an Annotated Bibliography. I often refer to the Owl, which I know many of you already use regularly. https://owl.purdue.edu/owl/general_writing/common_writing_assignments/annotated_bibliographies/annotated_bibliography_samples.html

Categories
Entrepreneurship

Is dsc’s business model disruptive in the industry?

1. Describe the type of Business Model DSC is using? What is Gillette’s type of business model? Is DSC’s business model disruptive in the industry?
2. Assess Gillette’s Dominant Business Model Design and Identify gaps or opportunities that the model offers new ventures.
3. Does DSC offer a lower price to the consumers for the product? Support your answer.
4. What are the strategic options open to Gillette in responding to DSC? Which of these options should Gillette pursue? Why?
5. Why would Unilever spend US$1B to acquire loss-making DSC?

Categories
Entrepreneurship

Write a one-page paper describing your findings.

Open your eyes, look around, and scan the environment in which you live, work, go to school and play. Can you name five environmental trends and then describe a business opportunity that fits you and allows you to take advantage of the trend. Write a one-page paper describing your findings.

Categories
Entrepreneurship

If you answer no, then there are no more questions; we have identified the ultimate cause.

Instructions
WA I
See Written Assignment Requirements: Please submit the top three (3) Strategic Risks facing the Group’s company. Using the taxonomy of Strategic Risks of this course (based on Value-based ERM), identify each of the risks you chose by category, and briefly describe your analysis. Please provide sufficient detail to allow your audience to understand the company’s risks’ root causes.
Please identify the critical assumptions explicit or implicit in the Strategy(ies). That is, what must go right for the Strategy to succeed?
The length for WA I is up to 1,000 words.
Note: When analyzing a past event (a Realized Risk), we perform a Root Cause Analysis (RCA) to uncover the actual risk, which we can then classify according to our taxonomy. RCA involves a series of questions until you find the root cause as the ultimate source of the harm. When analyzing a prospective risk, the risk identification process involves deducing the potential root cause of the risk event.
Example: Lehman Brothers failed because of a lack of liquidity [proximate cause*]. Why (the lack of liquidity)? Because of an imbalance – too much short-term borrowing to buy long-term illiquid assets (intermediate cause*). Why (the imbalance)? Because Lehman Brothers decided in the mid-2000s to change its business model from the brokerage model (holding no risk assets, which means there is no need to borrow) to a banking model (holding risk assets, financed by short-term borrowing). Ask the question: Would Lehman Brothers have failed if it did not change its business model? If you answer No, then there are no more questions; we have identified the ultimate cause. So what is the risk source of Lehman Brothers’ failure? How do we categorize the root cause in the SRM Taxonomy?
The instructor and teaching associate will provide early feedback on this component of your written assignment.
Here you access the 10-K report of the company.
Must use this source: https://www.sec.gov/edgar/searchedgar/companysearch
Above is the intruction for the essay, but I only need to write the introduction and conclusion/summary paragraph. Write an overview of the company’s background and its strategic risks (supply chain risk, competitors risks, regulatory risks). Also, write a summary of the business/strategy, the critical assumptions, and three strategic risks.
So you are only responsible for writing those two paragraphs.

Categories
Entrepreneurship

Who you solicited for feedback and why

Introduction
We admire people who are models of resilience and persistence. Oftentimes, we look at them, and believe that we could never overcome the types of obstacles they experienced. Developing resilience is a lifelong journey that is different for everyone.
We make our ideas come to life through building a prototype to share with other people for feedback, and test if our ideas will even work. Often, we think we have an awesome idea that no one has thought of, but then we find out potential customers do not want, need, or desire our cherished idea. Or, our idea already exists. One of the famous slogans in innovation is: “Feedback is a gift.” However, receiving feedback can be demoralizing and make you want to quit. Once again, that is where resilience comes in. When we are resilient, we can gracefully hear feedback, stop being defensive, and learn from our mistakes.
Instructions
Review the rubric so you know how you’ll be assessed.
Read “What is Resilience?” and “Why Is Resilience Important?” in the Be Resilient chapter of the ESP 103 textbook.
Choose your best idea from last weekend’s and build it out by making a prototype someone can see and test.
Share your two prototypes with three people: one expert and two or more potential users.
Revise your prototype according to their feedback.
Reflect on your understanding of resilience based on what you read in the chapter and your prototyping experience.
What to Submit
The format/approach you take to submit your work is completely up to you (and taking a creative chance is a factor we assess on our rubric), but your work must contain the following elements:
The idea
Your first two prototypes
Who you solicited for feedback and why
The feedback you received
Your revised prototype
Your reflection on resilience

Categories
Entrepreneurship

You are now the founding team of careem

Read Raising a Unicorn Case and answer following questions:
You are now the Founding Team of Careem
a) What is Careem’s Phase of Business & What Logic/Action/Magic Shift(s) are needed? (1 Page)
b) What is Careem’s Burning Issue & What Demand/Supply/LT Value Decision/Action(s) are
needed? (1 Page)

Categories
Entrepreneurship

Read:

Read:
Read the following article that discusses issues and strategies for doing business in other countries than one’s own: https://www.entrepreneurship.org/articles/2000/09/doing-business-in-the-global-village-legal-and-strategic-aspects
Read the following document regarding how to create an environment more conducive to entrepreneurship and innovation in developing countries: https://unctad.org/system/files/official-document/ciimem1d9_en.pdf
Read about some successful women entrepreneurs in Africa: http://www.businessinsider.com/africas-top-5-women-entrepreneurs-2012-6
Read some specific examples of social entrepreneur ventures:
https://skollcentreblog.org/social-ventures
For the DISCUSSION POST:
If you were to assist your own community in developing ways to encourage entrepreneurship, how would you accomplish this?
Please share some ideas and strategies that you might implement.
***Note: Be sure to use in-text citation and provide references for your sources, including textbooks.

Categories
Entrepreneurship

What would be the first five steps you would take in the process?

Read:
Read the following article that discusses issues and strategies for doing business in other countries than one’s own: https://www.entrepreneurship.org/articles/2000/09/doing-business-in-the-global-village-legal-and-strategic-aspects
Read the following document regarding how to create an environment more conducive to entrepreneurship and innovation in developing countries: https://unctad.org/system/files/official-document/ciimem1d9_en.pdf
Read about some successful women entrepreneurs in Africa: http://www.businessinsider.com/africas-top-5-women-entrepreneurs-2012-6
Read some specific examples of social entrepreneur ventures:
https://skollcentreblog.org/social-ventures
For the ESSAY:
Choose one of the social entrepreneurial ventures that is detailed on the Skoll Foundation website.
Provide the name of the organization or program
What service they provide that benefits a particular group or community.
Then, imagine yourself developing such a program to benefit people in your area.
If you were to develop an organization designed to meet that need, who would you first need to involve?
What would be the first five steps you would take in the process?
Your paper should be at least 500 words in length, and must answer all of the above questions accurately.
***Note: Be sure to use in-text citation and provide references for your sources, including textbooks.